Education and Employers runs programmes aimed at improving careers education by connecting employers and learners at school. We’ve supported the team there over several years to iterate their sites.
The programmes sat on different websites, with differing branding and no clear journey between them. We brought these together into a common website framework that the sites can share.
Editors are able to easily assign different colour schemes to a programme but the overall branding remains the same. Each homepage uses a flexible template to showcase what is important to the programme. Users can seamlessly travel between each programme with clear calls to action.
Each site has its own content management system so teams still have flexibility to talk separately to their audiences. Impactful imagery and video is used to tell their stories.