Building digital capability for a regulator

Building digital capability for a regulator image

We were commissioned to provide social media coaching to the senior team at the Office of Rail and Road, to help them develop their confidence and understand the value of different online channels. For some this involved helping them to review security settings and update their social media profiles. Others had begun blogging but were not sure how to evaluate the impact of their work online, or wanted to inspire their team to do more on social media.

As well as running a series of personal coaching sessions, we delivered:

  • a social media surgery for all staff
  • a quick-fire lunchtime presentation on what makes effective digital communications
  • a workshop on digital skills and objectives for the communications team
  • a succinct report with practical recommendations for nurturing more ambitious digital communications

Project details

Training & simulation
Under £15k
2-3 weeks
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